Specific over impressive
We would rather give you a number you can plan against than a superlative you cannot use.
About us
We make the products. You build the brand.
NutraHerbal is a third-party and private-label manufacturer in Delhi. We make Ayurvedic and nutraceutical products for other people's brands, and we are specific about what we will and will not claim on your behalf.
What we do
What we actually do
We manufacture finished products to your specification, or supply one of our ready formulations under your label. That covers formulation, sourcing, production, testing, packaging and dispatch.
What we do not do is write your claims for you or lend our certifications to a product outside their scope. Both of those are how brands get into trouble, and neither is a service worth selling.
How we work
How we work
Claims we can evidence
Every claim on a label is the brand owner's responsibility, and we will tell you when one is not defensible.
One minimum, every format
500 units per SKU, whether it is tablets, juices, powders or personal care.
Documentation as standard
Specification, batch records and test reports come with the batch, not on request.
Tablets & CapsulesHerbal JuicesNutrition PowdersHerbal DropsSingle-Herb CapsulesPersonal Care500 units per SKU
The arrangementYou own the brand.
You own the brand.
We own the plant.
↗Finished products made to your specification
↗Or one of our ready formulations under your label
↗We will not write your claims for you
↗And we will not lend our certifications to a product outside their scope
What is included
Six things, one supplier
Formulation
Your brief turned into a specification that can actually be made at your volume.
Sourcing
Input materials bought against that specification, with the documentation to match.
Production
Manufactured under our licences, to the batch size you ordered.
Testing
The checks agreed for that product, carried out and recorded.
Packaging
Pack format, artwork checks and the label content you are responsible for.
Dispatch
Finished, labelled, documented stock, and a date you were told in advance.
The commercial detail
What every order runs to
- Minimum order
- 500 units per SKU
- First batch
- 12–18 working days after artwork and advance
- Shelf life
- 24 months from manufacture
- Formats
- Six, from tablets to personal care
- Ready formulations
- 123 you can put your label on
- With every batch
- Specification, batch record, test report
How an order runs
Brief to dispatch
- The brief
Category, audience, format and roughly the volume. Enough to say whether it is worth making.
- The specification
A formulation that is feasible at your volume, costed per unit, with the claims checked.
- Artwork
Your label, our review of what it says, and your approval before anything is printed.
- Production
The batch is run and the agreed checks are carried out and recorded.
- Dispatch
Finished stock, its documentation, and what the next batch will need.
We would rather give you a number you can plan against than a superlative you cannot use.
In Delhi
The long version
What third-party manufacturing actually means
Third-party manufacturing, contract manufacturing, loan licensing, job work; the industry uses all three terms loosely, means you own the brand and we own the plant. You give us a product brief or pick from our ready range, we make it to that specification under our licences, and you receive finished, labelled, documented stock. For most brands entering this industry it is the only arrangement that makes financial sense, because a manufacturing licence, a plant and a QC lab are a multi-crore commitment before you have sold a single bottle. What you are buying is not only capacity. It is the judgement about which formats are feasible at your volume, which claims will survive a regulator reading your label, and which corners are not worth cutting. That judgement is the part that is difficult to buy, and the part that costs you most when it is missing.
Third-party manufacturing, contract manufacturing, loan licensing, job work; the industry uses all three terms loosely, means you own the brand and we own the plant. You give us a product brief or pick from our ready range, we make it to that specification under our licences, and you receive finished, labelled, documented stock.
For most brands entering this industry it is the only arrangement that makes financial sense, because a manufacturing licence, a plant and a QC lab are a multi-crore commitment before you have sold a single bottle.
What you are buying is not only capacity. It is the judgement about which formats are feasible at your volume, which claims will survive a regulator reading your label, and which corners are not worth cutting. That judgement is the part that is difficult to buy, and the part that costs you most when it is missing.
Your idea, made tangible
Tell us what you want to launch
Send the format, the wellness goal and roughly the volume you have in mind.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.