Traditional use
Used in classical skincare and in ceremonial contexts for its cooling character and aroma. One of the most culturally resonant ingredients in Indian personal care.
Why brands use it
Strong recognition and premium association, particularly in face creams and massage products. Cost and regulation are the practical constraints.
Quality and specification
Santalum album is a protected species in India with controlled trade. Much commercial "sandalwood" is Australian sandalwood or a synthetic aroma. Be precise on the label about which you are using, this is an area where vague labelling is common and indefensible.
Safety and cautions
Well tolerated topically. Patch testing is sensible as fragrance sensitivity occurs.

