Arjuna
Terminalia arjuna
The classical Ayurvedic cardiac herb.
Cardio 360
1000 mg coated tablet
A heart-wellness tablet on arjuna, garlic and guggul with CoQ10, a category where claim discipline is not optional.
- Minimum order
- 500 tablets per SKU
- Lead time
- 14–20 working days after artwork and advance confirmation
- Shelf life
- 24 months from manufacture
Why this product
Where Cardio 360 sits in the market
Heart health is a category where customers are frightened, motivated and often already on prescription medication. That makes it commercially attractive and legally sensitive in equal measure. Cardio 360 is built on arjuna, the classical cardiac herb Indian customers recognise, with CoQ10 added for the audience that reads international supplement content, and it is sold strictly as wellness support.
Key ingredients
What it is built on
Garlic
Allium sativum
Odourless aged extract; universally recognised.
Guggul
Commiphora wightii
Classical herb used in lipid-related formulations.
Coenzyme Q10
Ubiquinone
The nutrient this category's informed buyers look for.
Benefits for your brand
What this SKU does for the business
Written for a brand owner deciding what to manufacture, not as consumer marketing copy, and without health claims we cannot stand behind.
01
A highly motivated customer
Nobody browses casually in this category. The customer has had a scare, a family event or a bad lipid report, and they are ready to act. Conversion rates are high; the responsibility that comes with that is proportionate.
02
Arjuna does the cultural work
Arjuna is the heart herb in Indian tradition, and it needs no introduction. Leading with it means your label is understood at a glance by customers who would need a paragraph to accept an unfamiliar ingredient.
03
CoQ10 reaches the researching buyer
CoQ10 is widely discussed internationally, including in the context of statin use. Including it brings in a well-informed, less price-sensitive segment that classical-only formulations never reach.
04
Good fit for a senior-focused range
Heart, joint and eye wellness are the three pillars of a credible range aimed at older customers. Brands selling to this group do much better with a coherent set than with a single product.
05
Claim guardrails supplied
We provide explicit guidance on what must never appear on this label, cholesterol-lowering promises, blood-pressure claims, anything implying cardiac treatment. Getting this wrong in this category is the fastest route to a regulatory problem.
06
Odourless garlic, for a practical reason
We use aged, odourless garlic extract because garlic breath is the most common reason customers abandon a heart supplement. It costs slightly more and it protects your repeat rate.
Composition
Per unit
| Ingredient | Quantity |
|---|---|
| Arjuna bark extract | 250 mg |
| Aged garlic extract | 150 mg |
| Guggul extract | 150 mg |
| Punarnava extract | 100 mg |
| Pushkarmool extract | 100 mg |
| Coenzyme Q10 | 30 mg |
| Vitamin E (tocopheryl acetate) | 10 mg |
| Excipients & coating | q.s. to 1000 mg |
Composition is adjustable under our custom formulation route. Changes restart the stability and documentation clock, allow an extra three to four weeks.
Packaging
Available formats
↗60 tablets, HDPE jar
↗60 tablets, alu-alu blister in mono carton
↗90 tablets, value pack
↗30 tablets, trial pack
Label design, carton artwork and shipper cartons are available as a service. See packaging development.
Market research
What the demand actually looks like
Our read of this category from manufacturing for it. Price bands and volumes are indicative planning ranges for your own costing, not audited market data, and not a quotation.
Demand & seasonality
Steady, large and growing with the ageing population. Demand spikes briefly after high-profile cardiac events in the news, which is worth knowing but not worth planning around.
Search & language
English queries are lab- and medicine-led ("arjuna with statins", "CoQ10 benefits"); Hindi queries are symptom- and diet-led ("dil ki kamzori ke lakshan", "cholesterol kam karne ke upay"). The Hindi volume is larger and far less well served.
Who buys it
Adults 45+, with a significant share of purchases made by adult children for parents. That second buyer reads more carefully and is less price-sensitive, so your content needs to satisfy both.
Indicative price band
Indicative retail positioning for 60 tablets sits in the ₹600–₹1,200 band. CoQ10 is the main cost driver. Treat as a planning range.
Competitive picture
Classical arjuna products are cheap and plentiful at the bottom; imported CoQ10 holds the top. A transparent hybrid in the middle, sold with disciplined copy, is an open position.
Channels that work
↗Pharmacy counters
↗D2C
↗Direct selling / MLM
↗Clinics & practitioners
↗Marketplaces
Questions we actually get
Before you place the order
Can we mention cholesterol on the pack?
Not as a claim that the product lowers it. You may describe the traditional use of guggul and garlic in general wellness terms. A cholesterol-reduction claim is a medicinal claim and we will not manufacture against artwork carrying one.
Is it safe alongside heart medication?
That is a decision for the customer's physician, and the label says so. Several herbs here can interact with anticoagulants, so the instruction to consult a doctor is printed prominently rather than buried.
Can we increase the CoQ10 to 100 mg?
Yes, and some brands do for the premium segment. It raises the cost per tablet substantially, so we will quote 30 mg and 100 mg versions side by side.
Do you make an arjuna-only product?
Yes, as a single-herb capsule and as a juice. Some clients sell the simple arjuna SKU as an entry product and Cardio 360 as the premium one.
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View product detailsYour idea, made tangible
Get a costing for Cardio 360
Tell us your pack format, target price point and first-order volume. We will send a specification sheet, a per-unit cost and a realistic first-batch date.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.