Khus
Vetiveria zizanioides
The classical cooling root.
NutraHerbal Cool Herbal Hair Oil
200 ml, cooling oil with brahmi, khus and mint
A cooling hair oil for Indian summers, brahmi, khus and mint, sold for sleep and head comfort as much as for hair.
- Minimum order
- 500 bottles per SKU
- Lead time
- 12–18 working days after artwork and advance confirmation
- Shelf life
- 24 months from manufacture
Why this product
Where NutraHerbal Cool Herbal Hair Oil sits in the market
Cooling oils are their own category in India, bought less for hair than for the sensation: relief from heat, a cooler head, better sleep. That makes the use case completely different from a hair-fall oil, and it gives you a sharply seasonal summer product with an easy-to-explain benefit.
Key ingredients
What it is built on
Brahmi
Bacopa monnieri
Traditionally used for head and scalp cooling.
Mint
Mentha arvensis
Provides the immediate cooling sensation.
Amla
Emblica officinalis
Classical hair and scalp herb.
Benefits for your brand
What this SKU does for the business
Written for a brand owner deciding what to manufacture, not as consumer marketing copy, and without health claims we cannot stand behind.
01
The benefit is felt immediately
Cooling is instantly perceptible, which makes this one of the few products in the catalogue whose value a customer experiences within seconds of first use.
02
Sold for sleep, not just hair
Many customers use cooling oil for head comfort and better sleep in hot weather. That broadens the audience well beyond hair-care buyers.
03
Sharp, plannable summer season
Demand climbs from March, peaks in May and June, and fades with the monsoon. Stock should be landed by late February.
04
Strong general-trade appeal
Cooling oils sell well through kirana and general trade, which is a channel most supplement SKUs cannot access at all.
Composition
Per unit
| Ingredient | Quantity |
|---|---|
| Khus (vetiver) extract | 10% w/w |
| Brahmi extract | 8% w/w |
| Menthol & mint oil | 3% w/w |
| Amla & bhringraj extract | 7% w/w |
| Coconut & sesame oil base | q.s. to 100% |
Composition is adjustable under our custom formulation route. Changes restart the stability and documentation clock, allow an extra three to four weeks.
Packaging
Available formats
↗200 ml bottle with flip cap
↗100 ml bottle
↗50 ml sachet or travel pack
↗500 ml value pack
Label design, carton artwork and shipper cartons are available as a service. See packaging development.
Market research
What the demand actually looks like
Our read of this category from manufacturing for it. Price bands and volumes are indicative planning ranges for your own costing, not audited market data, and not a quotation.
Demand & seasonality
Large and sharply seasonal, concentrated from March through June.
Search & language
Moderate search volume; this is largely a shelf and habit purchase. Hindi queries lead ("sir thanda rakhne ka tel").
Who buys it
Broad, 25–60, across all income levels. Strong in northern and central India where summers are most severe.
Indicative price band
Indicative retail positioning sits in the ₹150–₹400 band for 200 ml. Treat as a planning range.
Competitive picture
Two or three legacy brands own this category with enormous distribution. Compete regionally and online rather than nationally on shelf.
Channels that work
↗General trade
↗Quick commerce
↗Marketplaces
↗Direct selling / MLM
Questions we actually get
Before you place the order
When do we need stock?
Landed by late February. Demand starts in March and the season is largely finished by July.
Can we claim it helps sleep?
Comfort and relaxation framing is fine. A claim to treat insomnia would be medicinal, and is unnecessary, customers already understand the proposition.
How much menthol is right?
Enough to be clearly felt without stinging. We will send samples at two or three levels, because this is genuinely a matter of taste and regional preference.
Also consider
All products Products that sell alongside this one
NutraHerbal Bhringraj Hair Oil
200 ml, cold-processed herbal oil in sesame base
Classical bhringraj hair oil in a sesame base, the highest-attach companion product in this entire catalogue.
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1000 mg coated tablet
A stress and sleep-support tablet on ashwagandha, brahmi, jatamansi and tagar, the fastest-growing young-adult category in Indian wellness.
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100 ml, classical mahanarayan-style herbal oil
A classical pain-relief oil on nirgundi, mahanarayan herbs and wintergreen, the companion every joint tablet needs.
View product detailsYour idea, made tangible
Get a costing for NutraHerbal Cool Herbal Hair Oil
Tell us your pack format, target price point and first-order volume. We will send a specification sheet, a per-unit cost and a realistic first-batch date.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.