Demand & seasonality
Very large, year-round, with a lift after every festival season.
1099 mg coated tablet
An acidity, gas and bloating tablet at the heavier press, in the category with the fastest felt effect.
Acidity and bloating are close to a national condition, and the default solution is a daily antacid the customer already knows they should not be taking. That is a clear opening. Digestive products also have among the best repeat rates in this catalogue for a simple reason: the effect is felt quickly, so the customer knows within a week whether to reorder.
Written for a brand owner deciding what to manufacture, not as consumer marketing copy, and without health claims we cannot stand behind.
At 1099 mg there is room for a longer ingredient list at meaningful quantities, which is what lets a label carry a classical combination rather than one herb and a lot of excipient. It is the difference between a product that reads as a formulation and one that reads as a filler.
Nothing in this range is a fixed SKU. You tell us the wellness area, the target retail price and the market, and the formulation is built back from there, so two brands buying the same line do not end up with the same product.
The formulation for this line is set with you at the quotation stage, against your target price, your market and the claims you intend to make. Tell us what the product has to do and we will come back with a specification and a per-unit cost.
Published once agreed, it travels with every batch as the specification sheet, batch record and test report.
Label design, carton artwork and shipper cartons are available as a service. See packaging development.
Our read of this category from manufacturing for it. Price bands and volumes are indicative planning ranges for your own costing, not audited market data, and not a quotation.
Very large, year-round, with a lift after every festival season.
Search is overwhelmingly symptom-led and overwhelmingly Hindi, with very high purchase intent.
Adults 25–60, every tier. Often the first Ayurvedic product a household buys.
Indicative retail positioning for a 60-tablet pack sits in the ₹350–₹850 band.
A larger press lets more actives sit in one tablet without crowding out the binder and coat. It also means a brand can keep a once-daily dose where a 1000 mg tablet would have needed two, which is the single biggest driver of whether a customer finishes the pack.
Whatever we agree. The composition is set at the quotation stage against your price point and the claims you intend to make, and it is published on your specification sheet once approved, not before.
Usually yes, and it is a common request. It counts as a custom formulation, so allow an extra three to four weeks for stability and documentation.
1099 mg coated tablet
A piles and fissure-comfort tablet at the heavier press. An awkward category to market, and a loyal one to own.
View product details1099 mg coated tablet
A daily cleanse tablet at 1099 mg, usually built on the triphala base. An easy second SKU for almost any range.
View product details
1000 mg coated tablet
A digestive-comfort tablet on hingvastak, ajwain, jeera and saunf, for acidity, gas and bloating, which is the most universal complaint in India.
View product detailsTell us your pack format, target price point and first-order volume. We will send a specification sheet, a per-unit cost and a realistic first-batch date.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.
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