Protein blend
Whey & soy protein
15 g per serving for satiety.
NutraHerbal Meal Replacement Powder
500 g, balanced macro meal shake
A balanced meal-replacement shake with fibre and 24 micronutrients, the weight-management SKU that customers stay on longest.
- Minimum order
- 500 units per SKU per flavour
- Lead time
- 18–25 working days after artwork and advance confirmation
- Shelf life
- 18 months from manufacture
Why this product
Where NutraHerbal Meal Replacement Powder sits in the market
Meal replacement is the most durable product in a weight-management range, because it changes a daily habit rather than adding a tablet to one. It is also where the real revenue is: a customer replacing one meal a day gets through a tub every three weeks. Pair it with Trimvo 360 and a slimming juice for a complete programme.
Key ingredients
What it is built on
Dietary fibre
Inulin & psyllium
6 g per serving; the satiety mechanism.
Micronutrient blend
24 vitamins & minerals
Makes it a genuine meal, not a shake.
Benefits for your brand
What this SKU does for the business
Written for a brand owner deciding what to manufacture, not as consumer marketing copy, and without health claims we cannot stand behind.
01
Habit change beats habit addition
A tablet is added to a routine and easily forgotten. A meal replacement replaces something, which means the customer either uses it or notices immediately that they have not. Adherence is far better.
02
The fastest consumption cycle here
One meal a day empties a 500 g tub in roughly three weeks. No other product in this catalogue reorders that quickly, which makes it the revenue engine of a weight range.
03
Fibre does the real work
Satiety is what makes a meal replacement work, and fibre is what delivers it. At 6 g per serving this is a functional inclusion, not a label decoration.
Composition
Per unit
| Ingredient | Quantity |
|---|---|
| Protein blend (whey & soy) | 15 g per 50 g serving |
| Complex carbohydrate blend (oats & multigrain) | 22 g per serving |
| Dietary fibre (inulin & psyllium) | 6 g per serving |
| MCT & sunflower oil powder | 4 g per serving |
| 24 vitamins & minerals | As per RDA table on label |
| Natural flavour & stevia | q.s. |
Composition is adjustable under our custom formulation route. Changes restart the stability and documentation clock, allow an extra three to four weeks.
Packaging
Available formats
↗500 g tub with scoop
↗1 kg value tub
↗50 g single-serve sachets
↗Programme kit with Trimvo 360
Label design, carton artwork and shipper cartons are available as a service. See packaging development.
Market research
What the demand actually looks like
Our read of this category from manufacturing for it. Price bands and volumes are indicative planning ranges for your own costing, not audited market data, and not a quotation.
Demand & seasonality
Strong, with sharp peaks in January and across wedding season. Reorder cycles are the fastest in the catalogue.
Search & language
Hinglish dominates ("weight loss ke liye shake", "meal replacement kaise use kare"). Comparison content against specific competitors performs well.
Who buys it
Skews female, 25–45, urban, social-media-led. Short decision cycles and a strong response to programme framing rather than single products.
Indicative price band
Indicative retail positioning sits in the ₹900–₹2,200 band for 500 g. Treat as a planning range.
Competitive picture
Dominated by MLM brands at high prices and a few D2C entrants. Honest macro labelling and a sensible price are the differentiators.
Channels that work
↗D2C paid social
↗Direct selling / MLM
↗Marketplaces
↗Quick commerce
Questions we actually get
Before you place the order
Can we promise weight loss?
No. You may describe it as part of a calorie-controlled diet, which is how this category is legitimately marketed worldwide. Outcome promises breach advertising rules and get ad accounts banned.
How many meals can it replace?
Our labelling recommends one, with the rest of the diet unchanged. Replacing two needs dietary supervision and we will not print instructions encouraging it.
Should we sell this as a kit?
Yes. Weight customers buy programmes, not products, and kit buyers in this category retain far better than single-SKU buyers.
Also consider
All products Products that sell alongside this one
Trimvo 360
1000 mg coated tablet
A weight-management tablet using garcinia, green coffee bean, triphala and green tea, the fastest-moving category in Indian D2C, and the one with the strictest ad rules.
View product details
NutraHerbal Slimming Support Powder
200 g, fibre, triphala & green tea blend
A fibre-led slimming support powder, the honest half of a weight-management range, built on satiety rather than on promises.
View product details
NutraHerbal Whey Protein
1 kg, whey concentrate blend, 24 g protein per serving
Whey protein concentrate with added digestive enzymes, the highest-ticket product in this catalogue and the most competitive.
View product detailsYour idea, made tangible
Get a costing for NutraHerbal Meal Replacement Powder
Tell us your pack format, target price point and first-order volume. We will send a specification sheet, a per-unit cost and a realistic first-batch date.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.