Practical guides
Longer pieces on starting a brand, licences, costing and compliance, written for people deciding what to manufacture.
How to start a supplement brand in India
The actual sequence, the money it takes, and the five mistakes that account for most failures in this industry.
Read moreLicences and registrations you need
Which licence covers what, which route to file under, and what your manufacturer's licence does not do for you.
Read moreCosting and margins
What goes into a per-unit cost, what margin each channel needs, and why a product that works in retail cannot carry an MLM plan.
Read morePrivate label vs custom formulation
A direct comparison of time, cost, risk and exclusivity, and an honest view of when each is the right call.
Read moreLabel compliance in India
The mandatory declarations, the claims that will get your listing pulled, and the review step that prevents expensive reprints.
Read moreHow to choose a contract manufacturer
The questions that reveal whether a manufacturer is any good, including the ones we would rather you asked us.
Read moreSeasonal demand calendar
Month by month: which categories peak when, and when stock has to be landed to catch each wave.
Read moreGlossary
Plain definitions for the terms that appear across this site, from rasayana and churna to MOQ, COA and standardisation.
Read moreTell us what you want to launch
Send us the format, the wellness goal and roughly the volume you have in mind.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.