Haridra
Curcuma longa
Curcumin-standardised; the classical anti-allergic herb.
NutraHerbal Allergy Care Juice
500 ml, haridra, neem & tulsi blend
An allergy and skin-sensitivity juice on the classical raktashodhak herbs, seasonal, sharply targeted and barely contested.
- Minimum order
- 500 bottles per SKU (500 ml)
- Lead time
- 12–18 working days after artwork and advance confirmation
- Shelf life
- 18 months from manufacture, unopened
Why this product
Where NutraHerbal Allergy Care Juice sits in the market
Seasonal allergies in India are predictable to the week: spring pollen, monsoon mould, winter dust and smoke. That makes this SKU unusually easy to plan and to advertise, because you know when the audience appears. Almost no Ayurvedic brand addresses allergy specifically, which leaves the search terms open.
Key ingredients
What it is built on
Neem
Azadirachta indica
Classical blood-purifier herb.
Tulsi
Ocimum sanctum
Respiratory and immune support; universally recognised.
Benefits for your brand
What this SKU does for the business
Written for a brand owner deciding what to manufacture, not as consumer marketing copy, and without health claims we cannot stand behind.
01
Seasonality you can advertise against
Spring pollen, monsoon mould and winter dust arrive on a schedule. That lets you plan content and media spend to the week instead of guessing, which almost no other SKU here allows.
02
Nobody else is claiming these terms
Allergy is an under-addressed category in Indian Ayurveda. The dedicated search terms are available at low cost, and the audience converts well because their discomfort is immediate.
03
Two audiences, one SKU
Respiratory allergy and skin sensitivity are different complaints with different search terms, and the same raktashodhak formulation speaks to both.
04
Pairs with the respiratory range
Allergy and respiratory wellness overlap heavily in winter, so this cross-sells naturally with Oxivo 360 and the respiratory kadha.
Composition
Per unit
| Ingredient | Quantity |
|---|---|
| Haridra decoction | 30% v/v |
| Neem decoction | 22% v/v |
| Tulsi decoction | 20% v/v |
| Manjistha decoction | 15% v/v |
| Giloy decoction | 11% v/v |
| Permitted class II preservative | As per FSSAI limits |
Composition is adjustable under our custom formulation route. Changes restart the stability and documentation clock, allow an extra three to four weeks.
Packaging
Available formats
↗500 ml PET bottle
↗1 L PET bottle
↗30 ml sachet strips for sampling
↗Kit pack with Oxivo 360 tablets
Label design, carton artwork and shipper cartons are available as a service. See packaging development.
Market research
What the demand actually looks like
Our read of this category from manufacturing for it. Price bands and volumes are indicative planning ranges for your own costing, not audited market data, and not a quotation.
Demand & seasonality
Sharply seasonal with three distinct peaks a year, spring, monsoon onset and early winter. Concentrated in high-pollution and high-pollen regions.
Search & language
Hindi symptom queries lead ("allergy ka ayurvedic ilaj", "skin allergy ke upay"), with English volume following air-quality and pollen news.
Who buys it
Adults 25–50 with recurring seasonal symptoms, plus parents buying for children. Urgency is high during peak weeks, which makes quick commerce relevant.
Indicative price band
Indicative retail positioning sits in the ₹300–₹600 band for 500 ml. Treat as a planning range.
Competitive picture
Very light on the Ayurvedic side; antihistamines own the pharmacy shelf. A wellness-positioned product that never pretends to replace medication has a clear niche.
Channels that work
↗D2C
↗Quick commerce
↗Marketplaces
↗Pharmacy counters
Questions we actually get
Before you place the order
Can we claim allergy relief?
Be careful. You may describe immune and skin wellness support and the traditional use of these herbs. Claiming relief from allergic reactions is a medicinal claim.
Can it replace an antihistamine?
No, and the label says so. Anyone with significant allergic symptoms needs proper medical care; this is a wellness product taken alongside, never instead.
When should we run the campaigns?
Three windows: February–March for pollen, June–July for monsoon onset, and October–November for dust and smoke. Publish the content four weeks before each.
Also consider
All products Products that sell alongside this one
Oxivo 360
1000 mg coated tablet
A respiratory and lung-wellness tablet on vasaka, tulsi, mulethi and pushkarmool, a category that air quality has made permanent.
View product details
NutraHerbal Neem Capsule
500 mg veg capsule, leaf extract
Neem leaf extract capsules, the classical blood-purifier herb, sold mostly to a young skin-focused audience.
View product details
NutraHerbal Giloy Juice
500 ml / 1 L, stem extract, unsweetened
Giloy stem juice, the herb that went from obscure to household in a single year, and still carries that recognition.
View product detailsYour idea, made tangible
Get a costing for NutraHerbal Allergy Care Juice
Tell us your pack format, target price point and first-order volume. We will send a specification sheet, a per-unit cost and a realistic first-batch date.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.