Rama tulsi
Ocimum sanctum (green)
The common household variety.
NutraHerbal Panch Tulsi Juice
500 ml, five-tulsi variety blend
Five varieties of tulsi in one bottle, a small, inexpensive SKU with genuine cultural weight behind it.
- Minimum order
- 500 bottles per SKU
- Lead time
- 10–15 working days after artwork and advance confirmation
- Shelf life
- 18 months from manufacture, unopened
Why this product
Where NutraHerbal Panch Tulsi Juice sits in the market
Tulsi occupies a place in Indian households that no other herb does, it is grown in courtyards and treated with reverence. Panch tulsi, using five varieties rather than one, gives a brand a product with real cultural resonance at a very low cost to make. It sells best as a drops or small-bottle format alongside a respiratory range.
Key ingredients
What it is built on
Krishna tulsi
Ocimum sanctum (purple)
The darker, more pungent variety.
Vana tulsi
Ocimum gratissimum
Wild forest tulsi.
Shwet & Nimba tulsi
Ocimum varieties
Completing the classical five.
Benefits for your brand
What this SKU does for the business
Written for a brand owner deciding what to manufacture, not as consumer marketing copy, and without health claims we cannot stand behind.
01
Cultural weight no other herb has
Tulsi is grown in Indian courtyards and treated as sacred. That reverence transfers to a well-presented tulsi product in a way that marketing cannot manufacture.
02
Five varieties is a real differentiator
Most tulsi products use one variety. Panch tulsi is a recognised classical concept and gives you something specific and checkable to say on the label.
03
Very cheap to make
Tulsi is abundant and inexpensive. This is one of the lowest-cost products in the catalogue, which makes it an excellent free-gift item or price-led entry SKU.
04
Winter respiratory demand
Tulsi is the first herb Indian families reach for at the start of a cold. Demand climbs reliably through winter and pairs naturally with the respiratory range.
Composition
Per unit
| Ingredient | Quantity |
|---|---|
| Rama tulsi extract | 25% v/v |
| Krishna tulsi extract | 25% v/v |
| Vana tulsi extract | 20% v/v |
| Shwet tulsi extract | 15% v/v |
| Nimba tulsi extract | 13% v/v |
| Permitted class II preservative | As per FSSAI limits |
Composition is adjustable under our custom formulation route. Changes restart the stability and documentation clock, allow an extra three to four weeks.
Packaging
Available formats
↗500 ml PET bottle
↗30 ml drops bottle with dropper
↗100 ml concentrate bottle
↗20 ml sachet strips for sampling
Label design, carton artwork and shipper cartons are available as a service. See packaging development.
Market research
What the demand actually looks like
Our read of this category from manufacturing for it. Price bands and volumes are indicative planning ranges for your own costing, not audited market data, and not a quotation.
Demand & seasonality
Steady with a clear winter peak. The drops format outsells the juice format in most channels because of the lower price point.
Search & language
Good Hindi volume ("tulsi ke fayde", "panch tulsi drops ke fayde") and strong recognition. Competition is moderate and mostly from large legacy brands.
Who buys it
Families across all income levels, with purchases often made by the household's older members. Trust in tulsi is close to universal.
Indicative price band
Indicative retail positioning sits in the ₹120–₹300 band for 500 ml, or ₹90–₹200 for a 30 ml drops bottle. Treat as a planning range.
Competitive picture
Large legacy brands sell tulsi drops cheaply and at scale. Compete on the five-variety specification and on packaging, not on price.
Channels that work
↗Quick commerce
↗Marketplaces
↗Direct selling / MLM
↗Pharmacy counters
↗D2C
Questions we actually get
Before you place the order
Drops or juice, which should we launch?
Drops. The price point is lower, the shipping is cheaper, and the format matches how customers actually use tulsi, a few drops in tea or warm water.
Are all five varieties genuinely different?
Yes, they are distinct species or cultivars with different aromatic profiles. Panch tulsi is a recognised classical concept, not a marketing invention.
Is it worth it at this price point?
As a standalone business, barely. As a low-cost addition to a respiratory range, as a free gift in a kit, or as a trust-building entry product, it earns its place.
Also consider
All products Products that sell alongside this one
NutraHerbal Giloy Juice
500 ml / 1 L, stem extract, unsweetened
Giloy stem juice, the herb that went from obscure to household in a single year, and still carries that recognition.
View product details
Oxivo 360
1000 mg coated tablet
A respiratory and lung-wellness tablet on vasaka, tulsi, mulethi and pushkarmool, a category that air quality has made permanent.
View product details
NutraHerbal Tulsi Capsule
500 mg veg capsule, five-variety leaf extract
Five-variety tulsi extract in capsule form, the herb with the deepest cultural trust in India.
View product detailsYour idea, made tangible
Get a costing for NutraHerbal Panch Tulsi Juice
Tell us your pack format, target price point and first-order volume. We will send a specification sheet, a per-unit cost and a realistic first-batch date.
NutraHerbal manufactures food supplements, Ayurvedic proprietary medicines and cosmetics for business customers. Product information on this site describes composition, format and commercial positioning for brand owners. It is not medical advice, does not claim to diagnose, treat, cure or prevent any disease, and is not a substitute for consulting a qualified practitioner. Final label claims are the brand owner's responsibility and must be approved for the destination market.