Traditional use
Leaf, bark and oil all used, with distinct applications. Leaf is used orally in classical blood-purifier formulations; oil is used topically.
Why brands use it
Needs no introduction anywhere in India. Most neem capsule buyers are in their twenties and motivated by acne, which makes short-video content unusually effective. Demand lifts through the monsoon when skin complaints are most common.
Quality and specification
Leaf for oral products; oil and seed have a different safety profile and different uses. Keep the plant part explicit on the label.
Safety and cautions
Oral neem is not advised in pregnancy or for anyone trying to conceive, and that caution belongs prominently on the label. Neem oil must not be taken internally.
